Small and mid-sized businesses (SMB) have the same goals and challenges as enterprise businesses — generating qualified leads and selling products/services to increase revenue. What they don’t have, are the same resources and expertise for developing and managing effective marketing programs that result in building that revenue. And they certainly don’t have marketing budgets that can’t be used effectively.
That is why it is important to be smarter about their marketing efforts and focus on those things that provide the most benefit for the time and resources spent. We get it, after all we are a small business too.
We offer strategic and tactical support, consulting, workshops and a specialized growth marketing program through our “BIG Program.”
The BIG Program helps established small and mid-sized businesses create marketing strategies to increase sales and boost them to the next level. It focuses on better lead generation, nurturing, conversion and retention of customers. It also introduces marketing technology to help streamline manual tasks, better manage and segment contacts for more targeted marketing and build stronger nurturing funnels.