Networking events and conferences are great for meeting potential new business contacts, but there is only so much time in a day and, for most small business owners, workloads demand that the majority of the day is spent in the office. We know. We are a small business ourselves. The key is taking steps to move some of your business networking [...]
If the goal of your website is to turn your visitors into new business leads, it has to be strategically designed for that purpose. It needs to do a great job of engaging the visitor, enticing them to give you their email and encouraging them to connect with you. 1. Give customers the information they seek. A clearly articulated value proposition [...]
You know you need to keep in touch with your contacts year round and may be wondering if an newsletter marketing is worth the time and effort or if people even read them anymore. The answer is YES!…but…they need to provide value. An e-newsletter can be a great tool for building trust and expertise with your current and prospective clients — [...]